"The value of relationships in sales is extremely high, but how to measure the progress of a relationshıp and the related "return of investment?" Moderator: Ennio Favarato (Artax Consulting)

Sales people are struggling everyday in opening value conversatıons with prospect customers and the need to increment the impact of their sales activities. To identify criteria, the proper indicators and to daily measure them can help dramatically to improve the sales effectiveness.
Moderator: Ennio Favarato, Source: KP2 Webinar